Chris Kaplanis

Chris Kaplanis shares his story of being a kid with an entrepreneurial bent to someone who would later leave his job at GE Capital to become a full-time triathlon coach–alongside his wife, Elizabeth. The Ridgewood couple are quite possibly America’s only full-time, husband-and-wife triathlon coaching duo.

Chris shares the business model of their organization, how they grew the business from nothing, and how Covid has affected them over the past two years. He talks about how long it takes to prepare for a triathlon, their pricing model, and some of the business mistakes they/ve made in the past. He also explains why triathlons have become so popular, and how much of the coaching is physical, versus mental or emotional.